European tour of women for business

European tour of women for business

Ladies European Tour This week (May 13–16) is back. In fact, he leaves for Cape Town. Westlake Golf Club, for Investec South African Women’s Open (20,000 Euro settlement), co-accepted with Sunshine Ladies Tour. A long-awaited 2021 season, after this false start in 2020, upset by Kovid-19, strong at the time of writing these few lines of 22 tournaments, except Major, Olympic Games And Solheim Cup. Four other appointments are yet to be confirmed.

This is undoubtedly a concrete and refreshing improvement after many years of skepticism, which has been blown up amidst the economic crisis and the global epidemic … In 2017, only thirteen tournaments (excluding Major) were in the program, with only four dates in Europe And there was no competition among the beginners. In late May and June. The year 2018 has hardly been more lucrative with fourteen guaranteed tournaments and there are still some meetings scheduled in Europe (including five, two in France and two in Spain).

Alliance with americans that changes everything

Fortunately, at the end of 2019, an alliance was concluded with Lpg tour, American veteran. A real breath of fresh air that now allows LET to offer a global allocation of EUR 19 million this year. This is 2 million more than in 2020, and about 6 million more than in 2019 … Financially, the European Women’s Circuit, built in 1978, is therefore back on its way to success. Many influential brands in the golf world took the opportunity to join this adventure. These include Titleist, Dow and OceanT as John Deere confirms its support. Without forgetting Aramco, a powerful partner through Golf Saudi, of course.

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« I believe that there are still many opportunities for us in the field of partnership., Spanish also explained to us in early March Alexandra Armaso, Very dynamic director of LET since January 2020. What started as a shot (With Aramco) Has become a key feature of our 2021 calendar, with four similar tournaments spread across the Americas, Europe, Asia and the Middle East, each offering $ 1 million in prize money. (About 830,000 Euros). It is great to be able to take our players to these countries! (…) These four tournaments will be as many opportunities for potential partners to show interest in our circuit. »

Europe is once again a priority

The key element of this return is ” to do business »Of the Ladies European Tour is also translated These many tournaments are held on the European continent Between late May and early September. Three new dates already exist in France (number three with Amundi Avian Championship, Jabra Ladies Open and Lacoste Ladies Open de France) in Sweden, Finland and the Netherlands, in Spain, in the United Kingdom, Switzerland and the Czech Republic.

There are many reasons that European golfers today offer, and especially for the strong French contingent competing this year (Eleven players are due to debut in South Africa this Thursday), Attractive possibilities.

Top 5 of the race on the LPGA at the end of 2022 …

« I think LET is getting stronger and stronger., Thus recognizing Valentinois Agathe Souzon, Which is entering its fifth season on the European tour. There are more and more people who are interested in women’s golf. It is certain that a joint venture with LPGA a year and a half ago has now contributed to this revival. This signature created a dynamic in the direction of women. And it is especially super inspiring when we have a real calendar in front of us and no longer a season made up of uncertainties with a tournament, then a month break, then a tournament, and another month break. .. There, we can choose our dates … We don’t know yet whether they’ll all keep up or not, but we’re almost sure to have at least a good twenty … With great tournaments, the LPGA’s Co-accepted with, for example in Northern Ireland and Scotland, and a few others thanked Aramco … »

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Recall that the first five of five Race Costa del Solo At the end of the season (the top 3 will share a bonus of 250,000 euros) the LPGA Tour Cards will benefit from the final ticket. Prior to the possibility of direct access to the same LPGA at the end of the year 2022. In short, let the party begin!


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