Most Popular Tools for Video Conversion

When it comes to modifying any video format – video conversion software is your best yet most effective helper, as it allows you not only to successfully modify the file format but also conduct slight changes to any video in the process. From resizing and adjusting filters to cropping and adding subtitles – the functional converters work as a true factory for nearly any video content.

The major goal of any video conversion tool is to make the media files accessible for the target audience, web resources, platforms, or devices it’ll be displayed on. However, choosing the most functional yet convenient software solution may be really challenging, as it requires much deeper research into each option offered on the market, analyzing its performance, formatting options, quality of video processing, and many more.

In this article, we’ve made a thorough research on the software market and are now ready to introduce the best video converter software options to try in 2022, with a detailed analysis of their notable features and possible drawbacks. Additionally, you’ll find out what are the essential video conversion features for this category of software.

Core Features to Look For in Video Convertors

To start with, the full list of the main features will always depend on user requirements and needs. However, there are a few simple aspects that still matter when choosing any video converter software, like editing, DVD burn, compatibility with audio files, and many others. Below you’ll find the essential criteria that make any video converter great.

  • A wide range of output formats
  • Video compression option
  • Free trial version for testimonials
  • Live preview and video playing
  • Batch file conversion
  • A basic set of video editing tools
  • Cross-platform feature
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These features can ensure you the video converter is really worth trying and is more likely to fit your needs. Now, let’s review the best examples of video conversion software that are surely worth your attention and why!

Best Software Options for Video Conversion

Here we will review the most popular software for video conversions, such as Movavi Video Converter, iDealshare VideoGo, Leawo Video Converter, and WinX HD Video Converter Deluxe, so you could make a thorough comparison and define your best option.

1. Movavi Video Converter

Thanks to its easy-to-navigate and user-friendly interface, this top-notch video processing tool can ideally fit both professionals, those that have only started their career path as video editors, and even those that just need to perform video conversion processes. Movavi converter works perfectly on Windows and macOS, is packed with tons of impressive features, has an accelerated conversion speed, and has nearly no competitors in this field!

Best About Movavi Converter:

  • 180+ video and audio formats supported
  • Over 200+ pre-made presets
  • GIF-making studio
  • Variable bitrate
  • 4K Ultra video editing and conversion
  • Allows converting videos to MP4

The possible drawbacks of this software include the lack of a DVD burn option, online video downloading, and missing the direct export to video-sharing platforms.

2 . iDealshare VideoGo

For those looking for a straightforward video converter to perform some simple video processing tasks, iDealshare VideoGo can be the right option to try. It is compatible with a variety of different video and audio file formats, and can directly play the files without conversion on both Windows and macOS devices. Moreover, this tool also covers some basic editing options like video trimming, cropping, file merging, subtitle management, and many more.

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Best About iDealshare VideoGo Converter:

  • Cross-platform
  • Incorporates the essential tools for video editing
  • Compatible with the common video and audio formats
  • Preset format for different mobile devices
  • Directly play video and audio files without the conversion

One of the possible downsides of this app is the poor customer support, and also no refund is offered if the software doesn’t meet your needs.

3 .Leawo Video Converter

With a solid list of tools for video processing, Leawo video converter can be the right software for performing the basic processes of video editing. One of the most notable advantages of this app is the ability to convert 2D videos into 3D, which though doesn’t provide you the similar Hollywood effects but will still work well for the custom video conversion.

Best About Leawo Video Converter:

  • 1-year & lifetime license available
  • The ability to create 3D videos from common and HD video formats
  • A basic set of video editing functions and the ability to add watermark to videos
  • More than 180+ file formats supported, including videos and audio files
  • Direct uploading to popular video-sharing platforms like YouTube, Facebook, and many others

The possible drawbacks of this software are the lack of some video editing tools like video effects and the comparatively low number of output formats offered. On average, it takes nearly 40 minutes to process an hour-long video, which is pretty long compared to the other options that can handle the same conversion task in 10 minutes or less.

4 .WinX HD Video Converter Deluxe

Another great option to try for video processing is the WinX HD video converter, a decent app for those looking for a cross-platform tool that works great for 4K/HD video conversion. This software features both paid and free versions, which means you can make a testimonial before purchasing the Premium version. This tool fits best for the commercial ad studios, freelance, and home video editing – basically, you’ll get what you’ve paid for: a fast video conversion with video editing and video downloading abilities.

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Best About WinX HD Video Converter:

  • The ability to reduce the file size
  • Accelerated conversion process with the lossless quality
  • Downloading videos from nearly 1000 video-sharing sites
  • A basic set of video editing tools with the ability to create slideshows
  • Audio & Snapshot extraction

Some features users are still missing in WinX HD Video Converter are the ability to burn videos to DVD and text narration.


As you can see, there are plenty of aspects to consider when choosing the right conversion software for video processing. Knowing the basic features this software should provide, yet studying the most popular options of video conversion software presented on the app market today, you’re more than likely to find the most relevant tool for working with videos.

Already know which one you’d like to try first? Get started today to obtain your best experience in video conversion!


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