In the future, VMware will offer its corporate customers the option to migrate to the cloud for them. The Multi-Cloud Adoption Program (MCAP), announced on the company’s blog, is intended to support VMware’s partners as well as companies approaching it with direct funding. The virtualization provider thus moves into the position of an intermediary. It promises to reduce the hassle and risk associated with migrate workloads. In turn, VMware can influence which partners provide the service.
MCAP is another step taken by VMware to bridge the gap between virtualized applications and the cloud. The company has already launched packages like Azure VMware Solution (AVS), VMware Cloud on AWS (VMC) and Google Cloud VMware Engine (GCVE). On-premises workloads already running in VMware can be moved to the cloud relatively easily. The applications are still located there in the VMware environment. It aims to benefit VMware and large cloud service providers alike.
Positioning as a Multi-Cloud Expert
that multi cloud adoption program Deeper this now: VMware is no longer the only thing companies want to use the cloud for — the provider is creating additional incentives to set this migration in motion. The fact that the selected partners provide technical support for this can certainly be helpful for customers who do not have the required in-house skills. At the same time, VMware is also consolidating the influence of its partners in the cloud services space: they are promised increased service revenue and combined sales.
VMware is once again striving to establish itself more firmly as a specialist in multi-cloud solutions. The use of multiple clouds has always been an area that stumbles, but virtualization providers offer to circumvent these thanks to close networking with leading cloud providers. However, companies taking advantage of this offer will have to give up their decision-making freedom to get this help – and rely on the solutions provided. Recently, the danger of such a universal approach expressed itself in a significant security gap in VMware’s Cloud Foundation.
The relaunched program also comes in the midst of Broadcom’s $61 billion acquisition of VMware. Recently, the virtualization company was fined $8 million for using delayed delivery of licenses to conceal its sale. It remains to be seen how fraudulent investors will react to the future prospects through MCAP now and the resulting customer loyalty.
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